Lesson #16 How to create an all ages show (pt 2)………………

This is part two of a blog that will cover the basics of how to set up your first all ages show. In the first section you picked out a couple of other bands that we can invite to play on the show so we can turn the gig into a real show instead of just a glorified practice for your band. Then you scouted out some possible places that you can rent as the concert hall/gig space. Finally I covered some basic tips and warnings about cops and fireman. OK, go back and read it. Now let’s move on.

Let’s remember that all of this must remain a complete SECRET. That’s an important point. If the news gets out too early every lousy, almost-a-band, group of losers within 100 miles of you will be texting your cell every three minutes. KEEP IT A SECRET. Ok the next thing you gotta do is get a sound system for the show. If one of the people in your band is rich and you already have a beautiful 24 channel mixing board, mics, mic stands and PA speakers than just skip ahead cause you’re awful lucky.(also ask the rich guy if his Dad has a nightclub that he forgot he owns)
Let’s assume that you don’t have this stuff. You can’t get by without it. Plugging an old mic into a guitar amp will mean the show will be an embarrassment instead of being a PARADE OF ROCK GODS.

First check with the place you are thinking of using for the show. They may have a sound system or may have a phone contact of someone that rents one out. This is basically what you are looking for:
1 -mixing board or pa head amp with at least 4 channels, much better if it has 8 or 16.
6 – decent mics like SHURE SM 58 or SHURE SM 57     

2-monitor wedges -these are boxes that stand on the front of the stage and let the band hear themselves sing
6 – mic stands two should be straight stands and 4 should be boom stands.Make sure that they actually work and that they have the little mic holder on the end since is sucks using three pounds of duct tape to attach the mic to the stand. (although there is a scientific study that taping a microphone to the top of the drummers head with eight pounds of duct tape makes the audience happier)

Two decent PA speakers, preferably stand alone speakers with stands. Now it’s important to understand that there are two different kinds of PA speakers. The first kind is just a speaker in a box. These need some kind of amplifier, either as a separate AMP HEAD or as part of the mixing board. If it’s in the board the mixing board will probably say something like “powered mixing console” on it.
The other kind of speakers, and these are the most common nowadays, are speakers that have their own amplifiers built right into the box with the speaker. “These will probably say something like “Voice of God – Powered Speaker System” on them somewhere.
You will also need a CD player or Ipod with A CABLE THAT CAN GO FROM STEREO TO !/4″ STEREO. (ANY MUSIC GEAR SHOP WILL HAVE ONE). This will allow you to play tunes before the show starts, between bands and most importantly after the show is over. Remember this is your first show and there are many problems that you haven’t faced yet. One of these is getting all two hundred people that came to your show to leave. It’s not as easy as you might think. Turning on really lame Frank Sinatra songs at the end of the show will usually drive them out. (I actually like Sinatra but I’ll leave that along for the moment)

You DO NOT NEED a rack (which just means a fancy box) of reverbs, compressors, noise gates, EQs, quantum degorillafiers or any other crap. You don’t know how to use them and you don’t need them even if you knew how.

On the other hand what you will need is a SOUND MAN! Notice that this term kinda sounds like an adult job. That’s because it is. This is one of the adults that you are gonna talk into helping you stage your rock show. If the place you are renting has a sound system then they will probably have sound man. The person you deal with to work out the rental will be able to give you the details. If the Venue (place you have the show at) has a sound man then use that person. Don’t try to use someone else. It will make the people that run the venue mad and may make them decide not to rent to you. The good thing about paying this kinda guy is he will know all about the gear and you can probably trust him to make your show sound decent. If you give $25 to the Audio Visual Geek from your school you may get a good sounding show but probably not. If there is not a sound man that works with the venue and you can’t find a rental then you may end up with the AV kid. This usually does not work…

If the venue doesn’t have a sound system then you call around to local music shops and ask if they know anyone that “mixes live sound” and has their own gear. This guy will show up, set up, do the sound, pack up and leave (after you pay him).You can also find people like this in the phone book under Sound Reinforcement. (sounds like the audio police doesn’t it?) Craigslist also carries ads for these guys as well. I’ll get to paying for all this stuff soon.  The most expensive option is the guys you find through the phone book.  This is one of those areas where it pays to be creative and have lots, and lots of friends in other bands.

This is as good a place to talk about money as any. I’m guessin’  I’ll have to come back to the subject later.

————————MONEY——————————————————–

To put on a show, rent your own place and be a promoter, costs money.  As you add up the costs it can look really scary. I know because I started being a promoter when I was 19. It was scary. Eventually I learned to take risks and plan for failure. When you do it that way then you can afford to take the chance and maybe pull off the coolest thing that has happened to you and your friends so far.

Let’s look at what it MIGHT cost.

Rent the place…………………$500

Sound system………………….$200

Printing, copies, bribes, payoffs to the mob……….$60

Security people……………..$150

Insurance …………………….$100

Total…………………………..$1100!!!!!!

Holy Shit! Let’s forget it right here.  Aren’t those South Park reruns on tonight?

Stop being a coward. It’s not that much money. After all you’ve got almost three months to figure out how to get it. Three Months!! Are you crazy.

Yes, I am crazy and yes you are going to plan three months ahead. 

When it comes to booking a show, any show you always work three months in advance. Just trust me on this one. This is the way it’s gotta be done. The place you are trying to rent will likely be booked up at least three months in advance. So will the sound man.  it’s gonna take that long to get it together.

So here’s some ways to get together the money for the show.

1. Sell the drummer into slavery

2. Band members pool their cash from part time jobs.  $100 per guy per month gets you there without sweating.

3. Ask multiple adults to kick in part of the money.

4. Have the other bands on the bill kick in some of the money.

Now it’s important to remember that this isn’t money that you are spending.  It’s money that you are risking. If all goes well it will come right back to you with a little extra on top. This will set you up to do it again. If you are going to ask the other bands to kick in then make sure that your band puts the most money in. If you don’t do it this way then you’ll have trouble with the band that does put the most money in. They will want to call the shots and it will be tough to stop them.

When you start putting this show together one of the first things you will have to spend is money as a deposit on the place you are going to play. This will usually be around $100. This has to be money from your band. If it isn’t you’ll find another band running the show and your band not playing. 

When you are handling money YOU MUST WRITE DOWN EXACTLY WHAT IS SPENT AND COLLECTED. If you don’t you are in for heaps of trouble.  As you write down the money stuff and plan the gig out always remember to keep an eye on what the show might make back.  It makes no sense to put together a show that will cost $1400 to make happen and hold it in an old church that holds 180 people that get in for 3 bucks each.  Fortunately most places that you can rent are priced with the idea that someone might want to make money. It used to be an average of  a dollar per person. So if the venue held 200 punks then the rental would be 200. I’m not sure if this true nowadays since it’s been 15 years since I booked a venue.

Plan carefully, keep track of all the money that you have spent and are gonna spend and make sure you set the ticket price at a level where you can make the money back.  If one or two of your cheaper friends don’t complain about the price then you priced the show too low.

Finally on the money topic, there are other ways you can get cash to do the show. Often towns have budgets  for summer entertainment. They often overpay lousy bands. You can go to the town council/mayors office and try to sell them on the idea of financing a show as a good way to keep the local kids out of trouble. Another possible helpful adult would be local pastors of churches. They often have money for enriching the lives of the town’s children. What could be more enriching than a Hardcore Show?

————————————————-

That’s all for installment 2…I’ll write the next one by the end of the weekend. I hope that will cover the rest of the stuff you need to know to put on an all ages show so you can SUCCEED AT ROCK…………………..

Copyright Brad Morrison/Biliken Media 2010

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